Magjumper and Mullenix Furnace Tool

As I mentioned in my prior newsletters, I wanted share with you the Magjumper and Mullenix Furnace Tool. Both products were invented and patented by HVAC contractors and with the help of Contractor Tech, they are being sold in HVAC wholesalers across the country.

Magjumper



The Magjumper replaces traditional alligator clips so that when diagnosing recessed or hard-to-get-to terminals, the jumpers stay put. No more popping off terminals! The Magjumper is great for low voltage troubleshooting on thermostats, control boards, sensors and switches.

View the Contractor Tech website to learn more and view the video.


Mullenix Furnace Tool




Contractors can finally put away the duct tape when trying to keep the furnace engaged during diagnostics. The Mullenix Furnace Tool saves time and money by attaching to the furnace chassis and clamping down on the furnace switch to keep it engaged. The Mullenix Furnace Tool works on all types of furnace switches and is a must-have tool during the heating season.

View the Contractor Tech website to learn more.


Contractor Tech


Contractor Tech helps contractors bring their product ideas to market. Contractor Tech works with contractors and inventors at all stages of the product lifecycle. Contractor Tech can help develop raw ideas, assist in the patent application process, design and build prototypes, conduct market research, mass produce products, and sell products through its existing distribution network. With over 35 sales reps on the ground across the country Contractor Tech can turn your idea into reality.

If you have a great idea for a new product, I recommend that you review the Contractor Tech website and give them a call.


Next Newsletter
We will post the Ad Revenue from Social Networks and show the trends.

Sincerely,
Brian Starzec
HVAC Business Solutions

iPad 3 Coming Soon...

It's official: Apple will announce its next iPad on Wednesday, March 7. If Apple follows the same pattern as with the iPad 2 launch, they will go on sale 9 days later on Friday, March 16th.

Some of the features expected in this version include:

Improved display - maybe 2048x1536 pixels
Faster processor - possibly a quad-core A6 chip
Support faster LTE data networks (4G)
Bigger battery and improved camera

If you don't want to stand in line for days or be frustrated when online stores sell out in a blink of an eye, you may want to consider getting an iPad 2. Most stores are having sales to rid themselves of inventory in anticipation of the iPad 3 launch. Stores like Micro Center have taken $50 off their list price - www.microcenter.com/storefronts/apple/ipad.html

Next Newsletter
I know I said this last time, but in the next newsletter we will share information on a couple of products invented by contractors.

Sincerely,
Brian Starzec
HVAC Business Solutions

Facebook IPO - Interesting Facts and Stats

Last week Facebook filed its S-1 statement in preparation for going public. In the S-1 statement they disclosed some interesting facts about its usage:

• 845 million monthly active users (MAU)
• 483 million daily active users (DAU)
• 425 million monthly active users who used Facebook on mobile devices
• Users generated on average 2.7 billion Likes and Comments per day in Q4 2011.
• 100 billion friendships
• 250 million photos uploaded per day
• FB generated $3.7 billion in Revenue in 2011, up from $2 billion in 2010
• FB generated $1 billion in net income in 2011, up from $606 billion in 2010
• Symbol: FB
• Proposed maximum aggregate offering price: $5 Billion

As we have discussed in the past Facebook has successfully built a very loyal and active online community. It is highly recommended that residential air conditioning service companies take advantage of this network to grow their businesses. If you are interested in learning about some of the more successful methods, please feel free to contact us.

Next Newsletter
We had the pleasure of having a booth at ASHRAE in Chicago two weeks ago. We came across several interesting products and companies that should you know more about. We will be sharing that information in our next newsletter.

Sincerely,
Brian Starzec
HVAC Business Solutions

Did you sell 51 tune ups this morning?

Did you sell 51 tune ups this morning?
I thought this was a great example of an air conditioning company taking advantage of social networks.
They ran a special on Living Social this morning and so far they have already sold 51 tune ups. See the screen shot below.



Click Here for Bigger Picture

How Does This Work?
There are several networks similar to Living Social - Groupon, Urban Dealight, Dealfind, etc. These networks want
to provide deals to their customers. So you typically have to give a discount of 50% or more to even be considered for their program.

However, there is one twist. As the vendor you get to set a sales goal that must be reached otherwise the deal does not go through.

For example, using the Living Social deal from above, the air conditioning company might have set a sales target of 100. Now, if Living Social cannot sell 100 tune ups at the discounted rate, then the air conditioning company is off the hook.

This gives you, as an advertiser, control and guaranteed results.

Now the network is not a non-profit, so they will be taking half of the sale. In fact, the customers
purchase the deal/coupon/offer directly from the network and then the network
pays you after they have taken their share. Again, using the example above, the air conditioning company
is really only getting roughly $23 for each tune up.

So, all things considered, if your phone is not ringing, you need work for your guys and you are willing to
give a significant deal for your service, then this is one method to pick up customers in large chunks.

Home owners buying this type of deal either have bigger issues with their systems than just wanting a tune up or
see the value in preventative maintenance - either way that sounds like the customer you want to have.

Sincerely,
Brian Starzec
HVAC Business Solutions