Apple Store starts selling Nest learning thermostat $249.95

"Previous rumors that Apple will start selling Nest Learning Thermostats were proven true when the official Apple Store product page popped up. So next time you're shopping for a new iPhone or a new iPad, you can also get a Nest thermostat for $249.95, exactly 95 cents more than the price on its own website.

The round, stylish Nest has Android, iPhone, and iPad apps you can use to remotely control your home's temperature. It's called a "learning" thermostat, because it learns your habits after one week of using it and even creates an energy-saving program for you. It might sound odd for Apple to start selling a thermostat — especially one not made by the company — but we bet one of the reasons is because Nest creator Tony Fadell used to be an Apple executive, and was involved in the development of the iPod and the first iPhone.

Just in case you prefer shopping in brick-and-mortar establishments, you can also get the thermostat from physical Apple Stores in the U.S."

Article Written By: Mariella Moon on May 30, 2012 at Tecca

27 Ways to Slice & Dice Your Email List for Better Segmentation

Why segment your email distribution list?  Because it provides results.  This article provides a number of ways to further segment your email list so you can provide more meaningful and targeted information.

Article Written By: Corey Eridon on May 31, 2012 at Hub Spot

"We've already made the case for list segmentation in email marketing, and we sure hope you've bought in. Still in need of a little refresher on the merits of email list segmentation? How about the fact that, according to eMarketer, 39% of email marketers that practice list segmentation see better open rates; 28% see lower opt-out and unsubscribe rates; and 24% see better email deliverability, increased sales leads, and greater revenue. You know your ol' pal revenue -- he's the whole reason you're doing email marketing in the first place, right?

Alright, now that you're undoubtedly on board with list segmentation, you're probably asking yourself how you should slice and dice your own list. Well, the bad news is that it totally depends on the nature of your business and the goals associated with your email marketing and lead nurturing -- so I can't give you a one-size-fits-all answer. The good news, however, is that there are tons of creative ways you can segment your email list that empower you to run innovative and effective campaigns! All you need to do is collect the right information. So to get your creative juices flowing, take a look at this ultimate list of ways you could segment your email lists!"

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20 Revealing Stats, Charts, and Graphs Every Marketer Should Know

20 interesting charts and graphs relating to Internet and Social Network marketing.  The full report from HubSpot contains over 120 charts and graphs.

Article Written By: Magdalena Georgieva on May 24, 2012 at HubSpot

" As you know, we at HubSpot are crazy about data-driven marketing. So our new edition of 120 Awesome Marketing Stats, Charts & Graphs was in a way a demonstration of our passion, and an opportunity to share some insightful stats with fellow marketers.

In addition to information on inbound marketing, SEO, blogging, and social media, the 2012 edition of this presentation also includes data on email, Pinterest, Google+ and mobile marketing. I know, a lot has changed in a short time, eh? But instead of throwing all 120 amazing data points at you, in this blog post we wanted to highlight what we felt were some of the most interesting data points from the presentation. Take a look, and let us know what you find most fascinating!"

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Nearly 3 in 4 U.S. Android Smartphone Users Access Facebook Website or App via Their Phones

According to The NPD Group, almost 75 percent of Android smartphone users in the U.S. accessed Facebook’s app and website via their phones in March. In March, nearly three-quarters of U.S. Android smartphone users accessed the social network’s app.

Article Written By: DM Confidential on May 23, 2012

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