Tuesday, July 24, 2012

HVAC Contractor Obtained 4 Jobs in 4 Days with Live Chat

Brian Starzec | HVAC Business Solutions, LLC | July 24, 2012

We implemented our HVAC Live Chat on our client's website - Ferrugia Mechanical - last Thursday, July 19th. Since then, Ferrugia Mechanical has:

Already Replaced 1 Air Handler
Scheduled 1 Equipment Replacement Lead
Scheduled 2 Service Leads

In addition, 1 more lead has not been scheduled yet as of this writing.

Why These Customers Preferred Chat over Calling

We communicated with the customers that engaged Ferrugia Mechanical via the Live Chat and they specifically chose to chat because they wanted to speak with a live person that could answer their questions.

They naturally assumed that if they dialed the phone number after hours they would have just received an answering service rather than being able to speak with someone that could actually help them through the Live Chat.

The Live Chat provided the reassurance that the website was active, closely monitored and that their needs would be met immediately.

Website Response Spiked
"I don't know what you guys changed but since adding the chat I am starting to receive submissions through my contact form when I wasn't getting very many before."
- Michael Ferrugia, owner of Ferrugia Mechanical

This was a pleasant surprise to all of us and was in-line with the customer feedback. By having the Live Chat, website visitors felt confident that completing the Contact Us Form would actually result in action.

What is Live Chat?
A service provided by HVAC Business Solutions that engages your website visitors with a proactive invitation to chat - see the image below:

Our Live Chat invitation as displayed on a website

If the chat invitation is accepted, one of our trained agents answers the visitor's questions and attempts to convert the visitor into a lead.

If the visitor is interested in setting an appointment, then our agents obtain the contact information (name, email and phone number) and immediately send it either by email or text message to a contact person at the HVAC company. If during business hours, we also offer to connect both parties by phone.

Live Chat Stats
Here are some recent stats conduct from an Internet marketing survey in 2012:

Chatters are 7.5 times more likely to convert
Chatters spend 55% more per purchase
The average percentage of website visitors who accept proactive invitations to chat is 8.5%
Best practice to answer chats within 10 seconds

Live Chat Benefits
This service is about gaining new business by demonstrating your ability to respond quickly and effectively to your potential customers:

Convert Your Website Traffic Into Business
Engage Visitors 24/7
Increase Customer Service Levels
Deliver Immediate Customer Assistance

Our Service
The bottom line is that we monitor your website 24/7, engage with visitors and convert them into leads.
No Contracts
No Monthly Fees
Pay Only for Leads
24/7 Chat Service

Give us a call if you are interested in learning more about our Live Chat service and how we can help you obtain more business from the traffic that is already on your website.

Sincerely,
Brian
Posted by at
Labels: , ,

11 comments:

  1. JohnsonJuly 26, 2012 at 3:47 AM

    Very impressive blog. It discuss about the Contractor Leads. Thanks for sharing this information.

    ReplyDelete
  2. UnknownSeptember 18, 2012 at 9:49 AM

    Can you please share more information regarding commercial heating contractors in new jersey?

    ReplyDelete
  3. Survey ToolOctober 11, 2012 at 11:26 AM

    I appreciate, because I found exactly what I was looking for. Thanks for sharing useful knowledge.
    Research Marketing

    ReplyDelete
  4. KirknesSOctober 28, 2012 at 11:56 AM

    Hi guys,

    To be able to be truly effective in the HVAC company, you must be a marketing professional. You can be regular at everything else.

    And if you want have more pre-qualified prospects and local customers, contact HVAC Contractor Online Lead Generation Service they have an exclusive marketing arrangement that will help you increase your local internet leads on any of your local hvac contractor marketing, hvac contractor business and hvac contractor websites.

    ReplyDelete
  5. UnknownFebruary 11, 2013 at 3:02 PM

    Thanks for sharing this! I am trying to find a good hvac contractor in North Aurora. Any recommendations for me?

    ReplyDelete
  6. AnonymousApril 26, 2013 at 9:13 AM

    Thank you for all the info! I have been trying to find a legit hvac contractor, I am trying to redo my whole system, anyone with a spring deal to the front of the line please.

    ReplyDelete
  7. Heating OntarioJuly 16, 2013 at 3:54 PM

    Pretty good article..I own a small HVAC and air conditioning business for several years now, and I think this can really help improve my company and expand for the next year.Thank you for sharing.


    Air Conditioning Contractor Mississauga

    ReplyDelete
  8. UnknownJuly 22, 2013 at 9:43 AM

    This is a great story! I've always thought using the internet to do your business is the best way to work! I'll be sure to share this story with the HVAC contractor in Chicago and encourage them to do the same

    ReplyDelete
  9. UnknownApril 18, 2014 at 10:13 AM

    It definitely looks like trade owners need to be getting more on board with technology. I think that meeting your contractor over a chat can benefit both parties greatly. I am definitely going to try this out when I open my own business.

    http://www.trancheenergy.com/hvac.html

    ReplyDelete
  10. UnknownJuly 8, 2014 at 1:09 PM

    That's actually really interesting that people prefer chat, but it makes sense now. I need to "chat" with someone about my hvac system. I think it needs to be repaired!
    Holly James | http://www.eliteairinc.com/

    ReplyDelete
  11. AnonymousJune 22, 2015 at 3:56 AM

    I truly get pleasure from while I read your blogs and its content.GreenvilleHeatandAir

    ReplyDelete

Subscribe to: Post Comments (Atom)